Month One: Conversion Rate Optimization (CRO) Deepdive + ROI Cookbook + Quick Wins
We'll undergo an extensive CRO Deepdive of your existing website with a gooey mix of user testing, data analysis and best-practices insights. Through the lens of mobile, desktop and overall performance, we will look to identify: Opportunities, Potential Solutions, Problems (Design, Technical, Conversion, Internal) and Task Categories (Quick Wins, Tests, Other).
We take our findings and collaborate with our team to create a three-month ROI Cookbook. This will outline where we’ll have the biggest impact, what adjustments will provide the quickest wins and where the focus of our energy needs to be. We'll also focus on executing quick wins, so you can start to see things changing early on.
Months two-three: Adjustments, Testing, and Reporting
Our expert Jammers will systematically conduct and review conversion tests to create website adjustments that yield increased conversions and dollars in the door. We’ll walk you through the how, why and impact at every step.